Experience the thrill of PRCA ProRodeo all summer long with our exclusive series “100 Rodeos in 100 Days” only on The Cowboy Channel.
Welcome to The Cowboy Channel, the official network of ProRodeo!

If you’re new here, everything below will serve as a crash course on the world of rodeo. You’ll get familiar with the events, the stars, how a rodeo season works, and perhaps most importantly, how to watch it all-year long on The Cowboy Channel.

Right now, we’re in the midst of “100 Rodeos in 100 Days,” something rodeo fans look forward to every year, as there are multiple rodeos on television most days and evenings throughout the summer.

In addition to the great competition, viewers especially enjoy seeing how each rodeo celebrates faith, patriotism, family, and community spirit.

The “100 Rodeos in 100 Days” television special goes both inside the arena and outside.
Under the new Everything We Got all-inclusive subscription package, pricing has been combined on the front end to streamline the subscription process.
With a new agreement with the Professional Rodeo Cowboys Association, The Cowboy Channel is offering a more robust rodeo schedule than ever before.
Professional rodeo action consists of two types of competitions - roughstock events and timed events - and an all-around cowboy crown.
Click here to watch two of the most prestigious Cowboy Christmas rodeos all week long.
In addition to the new Cowboy Channel+ “Everything We Got” subscription, we are offering the opportunity for fans to purchase gift cards for the app.
In addition to the new Cowboy Channel+ “Everything We Got” subscription, we are offering the opportunity for fans to purchase gift cards for the app.
Take a look back at some of the rides and runs that defined the 2022 rodeo season.
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